https://jennaroush.com Jenna Roush Design Fri, 26 Feb 2021 02:40:17 +0000 https://jennaroush.com en https://jennaroush.com/Slideshow Fri, 26 Feb 2021 01:20:00 +0000 Jenna Roush Design https://jennaroush.com/Slideshow Hello! I'm passionate about breaking down complex problems with human-centered design methods that result in improved digital experiences. Much of my work is confidential, please contact me to talk more. https://jennaroush.com/Featured-Projects Fri, 26 Feb 2021 01:20:01 +0000 Jenna Roush Design https://jennaroush.com/Featured-Projects Automation1&nbsp;Motion Control SoftwareStreamlining a sophisticated desktop application <img width="1024" height="600" width_o="1024" height_o="600" data-src="https://freight.cargo.site/t/original/i/bb207c797de2b6b57724c168baf49272faf6d317d3b9083e19247b93bd590aba/Aero_header3.jpg" data-mid="100377011" border="0" src="https://freight.cargo.site/w/1000/i/bb207c797de2b6b57724c168baf49272faf6d317d3b9083e19247b93bd590aba/Aero_header3.jpg" /> Medical GUI &amp; Web-based Cloud more to come <img width="3362" height="2051" width_o="3362" height_o="2051" data-src="https://freight.cargo.site/t/original/i/78f2d11e76c4d5384c8e4021a347f6fa0595cbaedb78eedf84cb1e247cfa3ce0/O-Workflow2.png" data-mid="100376842" border="0" src="https://freight.cargo.site/w/1000/i/78f2d11e76c4d5384c8e4021a347f6fa0595cbaedb78eedf84cb1e247cfa3ce0/O-Workflow2.png" /> Industrial Equipment&nbsp;HMIs Redesigning touchscreen interfaces for a family of products <img width="1024" height="600" width_o="1024" height_o="600" data-src="https://freight.cargo.site/t/original/i/0877509db6e73d63133d40733372cdb3fb408b86143c10d6985a342d9e49bc94/C_Home.png" data-mid="100366669" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/0877509db6e73d63133d40733372cdb3fb408b86143c10d6985a342d9e49bc94/C_Home.png" /> Archive: Industrial DesignExamples of my work on the market <img width="3370" height="2424" width_o="3370" height_o="2424" data-src="https://freight.cargo.site/t/original/i/884241d8767793eeed400fd765a3ec895eb2ffb8b00c84d52a41ab182524002a/OXOegg.jpg" data-mid="100419854" border="0" src="https://freight.cargo.site/w/1000/i/884241d8767793eeed400fd765a3ec895eb2ffb8b00c84d52a41ab182524002a/OXOegg.jpg" /> https://jennaroush.com/Text Fri, 26 Feb 2021 01:20:01 +0000 Jenna Roush Design https://jennaroush.com/Text Contact Info jenna.e.roush@gmail.com513.687.3877 LinkedIn https://jennaroush.com/Work Fri, 26 Feb 2021 01:20:01 +0000 Jenna Roush Design https://jennaroush.com/Work https://jennaroush.com/Motion-Control-Application-Design Fri, 26 Feb 2021 01:20:02 +0000 Jenna Roush Design https://jennaroush.com/Motion-Control-Application-Design Automation1 Motion Control SoftwareStreamlining a sophisticated desktop application MAIN OBJECTIVEThe goal was to consolidate the functionality of five separate applications into one, while promoting better usability and visual design. With use in various industries, the solution needed to allow for customization based on specific user needs. <img width="3370" height="2432" width_o="3370" height_o="2432" data-src="https://freight.cargo.site/t/original/i/d133d2f592b09eb6c97634ac09035eb2c231f68872d06c812a176b774b410b99/AeroGuide.jpg" data-mid="100362094" border="0" src="https://freight.cargo.site/w/1000/i/d133d2f592b09eb6c97634ac09035eb2c231f68872d06c812a176b774b410b99/AeroGuide.jpg" /> <img width="3370" height="2432" width_o="3370" height_o="2432" data-src="https://freight.cargo.site/t/original/i/d6a0003b84fe9446ab0386f7745ff962846f0500f3248d749871ccf553bf4385/AeroVisual2.jpg" data-mid="100362502" border="0" src="https://freight.cargo.site/w/1000/i/d6a0003b84fe9446ab0386f7745ff962846f0500f3248d749871ccf553bf4385/AeroVisual2.jpg" /> <img width="3370" height="2432" width_o="3370" height_o="2432" data-src="https://freight.cargo.site/t/original/i/8a4e81b8b97f9646f42c8c2ff247cbcb223a4e43cc2ff0953760c175560e59c2/AeroVisual.jpg" data-mid="100362011" border="0" src="https://freight.cargo.site/w/1000/i/8a4e81b8b97f9646f42c8c2ff247cbcb223a4e43cc2ff0953760c175560e59c2/AeroVisual.jpg" /> <img width="2050" height="1536" width_o="2050" height_o="1536" data-src="https://freight.cargo.site/t/original/i/dbae9539a340eb70c6b715ac0af86b066a76f2c5a2e2ae6f07b0956ae17ff5fb/AeroWireframe.png" data-mid="100362239" border="0" src="https://freight.cargo.site/w/1000/i/dbae9539a340eb70c6b715ac0af86b066a76f2c5a2e2ae6f07b0956ae17ff5fb/AeroWireframe.png" /> My Role I was responsible for development of user flows, ideation, wireframing, evolving design iterations, facilitating stakeholder alignment, contributing to the visual design, and creating a design style guide. https://jennaroush.com/HMI-Design Fri, 26 Feb 2021 01:20:02 +0000 Jenna Roush Design https://jennaroush.com/HMI-Design Industrial Equipment HMIs Redesigning touchscreen interfaces for a family of products The Client This industry leaders develops industrial equipment used in factories for plastics manufacturing. They have over 450 unique products, many with touchscreen Human-Machine Interfaces (HMIs). Main ObjectiveThe goal was to develop design recommendations that would be carried forward into individual redesign efforts, promoting a consistent user experience and visual brand language across devices. <img width="4348" height="1944" width_o="4348" height_o="1944" data-src="https://freight.cargo.site/t/original/i/36155883f27eaec284afdaad28a0e4f9a8ba6c9b27123923921405ecc5039ced/C_map.png" data-mid="100366716" border="0" src="https://freight.cargo.site/w/1000/i/36155883f27eaec284afdaad28a0e4f9a8ba6c9b27123923921405ecc5039ced/C_map.png" /> <img width="2304" height="2333" width_o="2304" height_o="2333" data-src="https://freight.cargo.site/t/original/i/099fdb5ec5a8f32fd5848a6552a36050c718e2f45e8060d08799c4f60a2acb99/C_Update.png" data-mid="100366702" border="0" src="https://freight.cargo.site/w/1000/i/099fdb5ec5a8f32fd5848a6552a36050c718e2f45e8060d08799c4f60a2acb99/C_Update.png" /> <img width="1024" height="600" width_o="1024" height_o="600" data-src="https://freight.cargo.site/t/original/i/0877509db6e73d63133d40733372cdb3fb408b86143c10d6985a342d9e49bc94/C_Home.png" data-mid="100366703" border="0" src="https://freight.cargo.site/w/1000/i/0877509db6e73d63133d40733372cdb3fb408b86143c10d6985a342d9e49bc94/C_Home.png" /> <img width="1024" height="600" width_o="1024" height_o="600" data-src="https://freight.cargo.site/t/original/i/95a86ceb5d46bef6e6b741773af78fc476d8c011f86f67a4561c759e8d501914/C_Keyboard.png" data-mid="100366705" border="0" src="https://freight.cargo.site/w/1000/i/95a86ceb5d46bef6e6b741773af78fc476d8c011f86f67a4561c759e8d501914/C_Keyboard.png" /> My Role I was the lead designer working on a team with a Design Director and a junior designer. I conducted stakeholder interviews and site visits, synthesized findings, collaborated on the information architecture and main navigation, created user flows, wireframed concepts, evolved visual design, and created a design style guide document. https://jennaroush.com/Industrial-Design Fri, 26 Feb 2021 01:20:04 +0000 Jenna Roush Design https://jennaroush.com/Industrial-Design Industrial Design Works2014-2019 <img width="3370" height="2424" width_o="3370" height_o="2424" data-src="https://freight.cargo.site/t/original/i/884241d8767793eeed400fd765a3ec895eb2ffb8b00c84d52a41ab182524002a/OXOegg.jpg" data-mid="102746748" border="0" src="https://freight.cargo.site/w/1000/i/884241d8767793eeed400fd765a3ec895eb2ffb8b00c84d52a41ab182524002a/OXOegg.jpg" /> OXO Microwave Cookware LineFamily of five cookware products My role with the development of the OXO Microwave Cookware line included project management of five products, product testing and benchmarking, aesthetic development, and production CAD for manufacturing. Microwave Egg Cooker Melissa &amp; Doug Baby Care Center Designing for endless possibilities Play sets provide a home for pretend play, and the potential for endless experiences. During this project, I grew from taking the perspective of designing for loosely structured and endless interactions, not creating a set path to follow. Baby Care Center <img width="1650" height="1275" width_o="1650" height_o="1275" data-src="https://freight.cargo.site/t/original/i/977ef4b24c5076ff729c95d9bdae6293c8332988472002b3e27ca81f135d67f7/Round-2_Page_1-Y.png" data-mid="102749083" border="0" src="https://freight.cargo.site/w/1000/i/977ef4b24c5076ff729c95d9bdae6293c8332988472002b3e27ca81f135d67f7/Round-2_Page_1-Y.png" /><img width="405" height="525" width_o="405" height_o="525" data-src="https://freight.cargo.site/t/original/i/bf9487c2d92bc4e779c10b76010f1ff98c6a424d0b7f247ed8587d597207d3ae/IMG_4327-copy.jpg" data-mid="102749377" border="0" data-scale="35" src="https://freight.cargo.site/w/405/i/bf9487c2d92bc4e779c10b76010f1ff98c6a424d0b7f247ed8587d597207d3ae/IMG_4327-copy.jpg" />&nbsp; &nbsp; &nbsp;<img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/1e37fcb83be763c567ce13a354b0a4c7c01eb0670ce4fed3cd21cefb75704d8f/Photo-Jul-28--5-11-37-PM.jpg" data-mid="102749523" border="0" data-scale="61" src="https://freight.cargo.site/w/1000/i/1e37fcb83be763c567ce13a354b0a4c7c01eb0670ce4fed3cd21cefb75704d8f/Photo-Jul-28--5-11-37-PM.jpg" /><img width="936" height="867" width_o="936" height_o="867" data-src="https://freight.cargo.site/t/original/i/9cb12432b6de88657f44076abdbc707aedeac524c140199e76eada4eb7185b89/melissa-doug-preschool-mine-to-love-baby-care-activity-center.jpg" data-mid="102748846" border="0" data-scale="100" src="https://freight.cargo.site/w/936/i/9cb12432b6de88657f44076abdbc707aedeac524c140199e76eada4eb7185b89/melissa-doug-preschool-mine-to-love-baby-care-activity-center.jpg" /> <img width="1664" height="1212" width_o="1664" height_o="1212" data-src="https://freight.cargo.site/t/original/i/839cc08ccecac99cb09a572219e3163c651005ba92b395ad4ddb1ee60167acf3/MD_baby_frontNEW2.png" data-mid="102748079" border="0" src="https://freight.cargo.site/w/1000/i/839cc08ccecac99cb09a572219e3163c651005ba92b395ad4ddb1ee60167acf3/MD_baby_frontNEW2.png" /> <img width="1723" height="1270" width_o="1723" height_o="1270" data-src="https://freight.cargo.site/t/original/i/0af3ad4844baa19c4df47f1c4b3f69259eb7f733d0f820680f363d609738070b/MD_baby_backNEW.png" data-mid="102747812" border="0" src="https://freight.cargo.site/w/1000/i/0af3ad4844baa19c4df47f1c4b3f69259eb7f733d0f820680f363d609738070b/MD_baby_backNEW.png" /> https://jennaroush.com/Melissa-Doug-Baby-Care-Center Wed, 16 Jan 2019 02:38:46 +0000 Jenna Roush Design https://jennaroush.com/Melissa-Doug-Baby-Care-Center <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/b7ded10106e1797aba41330f827c943883207dfc21a45a7231cc7e49d71085c8/website_babycare_o.jpg" data-mid="100193530" border="0" src="https://freight.cargo.site/w/1000/i/b7ded10106e1797aba41330f827c943883207dfc21a45a7231cc7e49d71085c8/website_babycare_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/05e689f2e1b93f2082fbf3e60526842b729ba6b4d01ac3d497af85edd24799b0/website_babycare2_o.jpg" data-mid="100193531" border="0" src="https://freight.cargo.site/w/1000/i/05e689f2e1b93f2082fbf3e60526842b729ba6b4d01ac3d497af85edd24799b0/website_babycare2_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/36ced66358c552c7dfeb1349d9fffeac6463a78ff2a72110437046a1120c9ddc/website_babycare3_o.jpg" data-mid="100193532" border="0" src="https://freight.cargo.site/w/1000/i/36ced66358c552c7dfeb1349d9fffeac6463a78ff2a72110437046a1120c9ddc/website_babycare3_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/50e8d94a384411b4b930f995f1ad1817a4568e2bf5ced42ca1e704bd4dfb491b/website_babycare4_o.jpg" data-mid="100193533" border="0" src="https://freight.cargo.site/w/1000/i/50e8d94a384411b4b930f995f1ad1817a4568e2bf5ced42ca1e704bd4dfb491b/website_babycare4_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/eb56be7a89432b4dc0e11c1093de9d60f2b23190555c6daef41fe7d4fd77af32/website_babycare5_o.jpg" data-mid="100193534" border="0" src="https://freight.cargo.site/w/1000/i/eb56be7a89432b4dc0e11c1093de9d60f2b23190555c6daef41fe7d4fd77af32/website_babycare5_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/53d25e90730edeb97192e2c549862c7855f7c46ddd58ac2f4e03b49b7d1e3108/website_babycare7_o.jpg" data-mid="100193535" border="0" src="https://freight.cargo.site/w/1000/i/53d25e90730edeb97192e2c549862c7855f7c46ddd58ac2f4e03b49b7d1e3108/website_babycare7_o.jpg" /> https://jennaroush.com/OXO-Microwave-Cookware Fri, 18 Jan 2019 02:12:35 +0000 Jenna Roush Design https://jennaroush.com/OXO-Microwave-Cookware <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/56551f6f0588d30fa228cb83b07699db94c35991813645efd3e9a4599346f374/website_microwave_o.jpg" data-mid="100193536" border="0" src="https://freight.cargo.site/w/1000/i/56551f6f0588d30fa228cb83b07699db94c35991813645efd3e9a4599346f374/website_microwave_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/c4cdcf7d5b4e0c1412109315525bc0e2918ad9ec7c642def4f165fb1a91bacda/website_microwaveB_o.jpg" data-mid="100193543" border="0" src="https://freight.cargo.site/w/1000/i/c4cdcf7d5b4e0c1412109315525bc0e2918ad9ec7c642def4f165fb1a91bacda/website_microwaveB_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/3e7c5ec481ea242aeab8584e54d4912a608b1c38ef2e30a34903bb9ec51a98af/website_microwaveB2_o.jpg" data-mid="100193544" border="0" src="https://freight.cargo.site/w/1000/i/3e7c5ec481ea242aeab8584e54d4912a608b1c38ef2e30a34903bb9ec51a98af/website_microwaveB2_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/11a73c5e92c080fd7d535a8d89aa4a41f6b6c96c628cdac16ae28fc14fb0e596/website_microwave4_o.jpg" data-mid="100193539" border="0" src="https://freight.cargo.site/w/1000/i/11a73c5e92c080fd7d535a8d89aa4a41f6b6c96c628cdac16ae28fc14fb0e596/website_microwave4_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/51173beae14814916f90372a680462b162b09d0cc9503303727baac70874db32/website_microwave5_o.jpg" data-mid="100193540" border="0" src="https://freight.cargo.site/w/1000/i/51173beae14814916f90372a680462b162b09d0cc9503303727baac70874db32/website_microwave5_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/d1201f3a6e4d07cf44194b7401812558ca2f464ac34fd1ecea48fd5d51294155/website_microwave6_o.jpg" data-mid="100193541" border="0" src="https://freight.cargo.site/w/1000/i/d1201f3a6e4d07cf44194b7401812558ca2f464ac34fd1ecea48fd5d51294155/website_microwave6_o.jpg" /> <img width="5000" height="2903" width_o="5000" height_o="2903" data-src="https://freight.cargo.site/t/original/i/d67c75904d404590fb51d4c67593edc49edfeec12fe1f8a17ed4535fc23ac3d6/website_microwave7_o.jpg" data-mid="100193542" border="0" src="https://freight.cargo.site/w/1000/i/d67c75904d404590fb51d4c67593edc49edfeec12fe1f8a17ed4535fc23ac3d6/website_microwave7_o.jpg" /> https://jennaroush.com/Resume-1 Fri, 26 Feb 2021 02:40:17 +0000 Jenna Roush Design https://jennaroush.com/Resume-1 EXPERIENCE Kroger Technology &amp; Digital &nbsp;|&nbsp; Cincinnati, OH Senior Product Designer Nov 2022 - PresentLeads strategic design initiatives spanning enterprise merchandising products, including user research, discovery, prototyping, and concept testing.&nbsp;Collaborates with Product Managers, Engineers &amp; Developers, business experts, and users; surfacing critical insights, building alignment, and driving decisions that influence roadmaps and product strategies.&nbsp;Plans and facilitates team workshops, instructs cohorts of LUMA Practitioner Training as a Certified LUMA Instructor. Product Designer May 2021 - Nov 2022Designs meaningful user experiences through web-app solutions for Kroger Merchandising associates. Streamlines legacy systems with complex item, cost, and pricing data. Works with a product team with Agile and Human-Centered Design methodologies. Bally Design&nbsp;&nbsp;|&nbsp; Pittsburgh, PASenior Designer Oct 2019 - May 2021 Created digital user experiences with a focus on usability, business strategy, and high quality product interactions. Managed projects and client relationships; facilitated design workshops; conceptualized, refined and presented concepts; delivered comprehensive solutions; created and managed the company's internship program. User Interface Designer Jan 2019 - Sep 2019 Developed user interfaces by gathering user insights, creating experience maps and screen flows, wireframing, establishing visual design patterns, and documenting solutions with design style guidelines. Industrial Designer Jun 2014 - Dec 2018 Designed products ranging from housewares to medical, safety, and commercial industries. Conducted research, sketching and ideation, prototyping, ergonomic evaluations, design refinement, CAD for manufacturing, and design strategy. EDUCATIONUniversity of Cincinnati, DAAPBachelor of Science, Industrial DesignClass of 2014, magna cum laude CERTIFICATIONS Generative AI: Prompt Engineering Basics | IBM, 2025Persuading Others | Harvard Business Impact Enterprise, 2025 LUMA Instructor | The LUMA Institute,&nbsp;2024LUMA Facilitator | The LUMA Institute, 2023LUMA Practitioner | The LUMA Institute, 2023Connected Leadership | Coursera, 2023Agile Meets Design Thinking | Coursera, 2023UX Certified with a specialty in UX Management | Nielsen Norman Group,&nbsp;2022IxDF Interaction Design for Usability | Interaction Design Foundation, 2018 Download PDF